Via Walking – Brochure

In Print, Design, Tourism

“Via Walking wanted to tell a story. To give people an insight into the Tuscan experience they provide – the romance of the landscape, the people, the food, the wine, the friendships.” – Alicia Whetton, Senior Designer

Client

Via Walking

Via Walking lead walking tours through Tuscany, and approached Idaho to help them create a brochure with their tour and booking details that could be left with travel agents.

Challenge

The directors were very passionate about the Tuscany and the beautiful villages, landscape, food and wine. Their tours were very personal so the brochure had to convey this personality, whilst remaining professional.

Solution

The directors were very passionate about the Tuscany and the beautiful villages, landscape, food and wine. Their tours were very personal so the brochure had to convey this personality, whilst remaining professional.