The Beachnest – Branding

In Branding, Design, Tourism

“Well, I thought, it’s called The Beachnest… so I did a nest made of driftwood.” – Courtney Lindsay Designer

Client

The Beachnest

The Beach Nest offers luxury, self contained accommodation situated in Dromana on the Mornington Peninsula. We were enlisted to create a brandmark for the business.

Challenge

The brand had to be versatile. We knew straight away this was needed for the stationery, website and potentially signage for the accommodation, so we had to execute something that was versatile enough to sit comfortably and harmoniously within each area.

Solution

The solution was to create an organic loose representation of a driftwood nest as a nod to the walks and outdoor activities that are the heart of the Mornington Peninsula.