International Management Australia – Member Event


“It’s always welcoming – and exciting – when a client says, ‘I want something a little bit fancy’. Thi means you get to play with different ideas, paper stocks and printing techniques.” – Kylie Taylor, Senior Designer


Client

CEO Forum Group

International CEO Forum Group was co-hosting an intimate members’ event with Moet Hennessy Louis Vuitton as a show of appreciation for their support and contributions over the past few years.

Idaho’s brief was to design a unique ‘high end’ personalised invitation each CEO Forum member .

Challenge

The challenge for this job was to design personalised invitations within the CEO Forum brand guidelines, ad incorporating two very famous, high-end brands in Moet Hennessy and Louis Vuitton.

Solution

A bold and brochure design captures attention, with strong conceptual imagery that represents their forward thinking in the Air Space Land and Sea fields. The brochure fold is off centre, exposing the “AIR SPACE LAND SEA” from the brochure’s interior to add intrigue. A simple hero statement and list of Centre capabilities is designed to start a conversation with potential industry stakeholders.